Recent coverage underscores growing consumer interest, amplified by the hit Pawpaw
Ale-8 collaboration with Ale-8-One
FRANKFORT, Ky. — Pawpaw — Kentucky’s official fruit tree and the largest edible fruit
native to the United States — is drawing renewed attention in food and beverage conversations
nationally and across the region, momentum that ÍøÆØ³Ô¹Ï has helped
build through decades of applied research, grower support, and product-focused partnerships.
A January 6, 2026, feature story in "Blue Ridge Country" spotlighted Pawpaw Ale-8,
reporting that the limited-edition release became an “immediate hit� and that online
sales were temporarily halted due to demand. The story also points directly to Kentucky
State’s role, noting the University is home to the only full-time pawpaw research
program in the world and highlighting the collaboration that helped translate pawpaw’s
distinctive flavor into a widely available Kentucky-made product.
In a separate national indicator of pawpaw’s rising profile, The New York Times food-trends
feature “How We’ll Eat in 2026: More Caution, More Crunch,� published Dec. 29, 2025,
referenced pawpaw as “starring in soda and margaritas,� placing it among a short list
of “backyard� ingredients gaining broader attention.
That research-to-market pipeline is now widely visible through the University’s partnership
with Ale-8-One Bottling Company. ÍøÆØ³Ô¹Ï and Ale-8-One announced the collaboration
in July 2025 and celebrated the product launch in August 2025 at the University’s
Harold R. Benson Research and Demonstration Farm, positioning Pawpaw Ale-8 as a uniquely
Kentucky flavor grounded in ÍøÆØ³Ô¹Ï’s pawpaw expertise.
In the Blue Ridge Country feature, Dr. Kirk Pomper described Pawpaw Ale-8 as “a great partnership� and said Ale-8-One “captured the flavor perfectly in this seasonal drink.�
ÍøÆØ³Ô¹Ï’s Pawpaw Program, part of the University’s Land Grant mission, is focused
on practical outcomes for growers and industry—improving propagation methods, orchard
management recommendations, variety trials, and post-harvest handling, including work
to extend shelf life. ÍøÆØ³Ô¹Ï also serves as the USDA National Clonal Germplasm
Repository for Asimina species as a satellite site, preserving genetic diversity critical
to long-term research and commercialization.
Read the full Blue Ridge Country story at:
Read the full New York Times story at:
